According to shopperTrak among the explanations why the 2012 black Friday sales dipped compared to previous years, was because many shoppers skipped the line and shopped on-line. An identical report showed that Cyber Monday shopping of the same year rose by 15% in comparison to previous years. These reports show that many shoppers are opting to shop on-line.

They are many people that are still hesitant shopping on-line especially shopping for clothing on-line. Their reason being that they would like to first wear the clothing item, to make certain it fits them, before they can take the dress or clothing item home. That is definitely a very good reason. In spite of all of the conveniences of on-line shopping, on-line shoppers buy every product on good faith that the description of every product is "since it is". On-line retailers especially on-line clothing store owners create a conscious effort to ensure that every on-line shopper who shops within their on-line store(s) has a excellent shopping experience. They always provide very good images and detailed descriptions of every clothing item such as; colors and sizes of women’s dresses, ladies church suits, pants,women’s tops and blouses, men’s suits, men’s dress shirts, and other men’s clothing items. The same information is available for infants’ and kids’ clothing. Along with complete description of every clothing item, on-line clothing stores give information about the material from which every clothing item is made from such as; cotton (as in cotton t-shirts, cotton dress shirts), or polymer as in (polymer sweatshirts), or leather (as in leather scooter jackets), organic materials as in (organic baby dresses or organic baby blankets) and any information that provides good and detailed description of the clothing item involved. The detailed information provided to customers on every clothing item helps them to decide if they will buy the clothing item or not.

Use Sizing Charts to Choose Clothing Sizes

Besides providing info on the available colors and sizes of every clothing type, on-line clothing retailers post sizing charts for each clothing they sell. These sizing charts guide customers on how to determine how big is clothing they would like to buy.

Different fashion designers have different sizing formats. One sizing format for women’s clothing has three main size groups; petit, regular, and women. Each of these three main size groups has sub-sizes such as for example; petit small (S), petit medium (M), petit large (L). Similar sub-sizes are for sale to regular and women size groups. Other designers use sizing format such as for example; extra small (XS), small (S), medium (M), large (L), immense (XL), 2XL, 3XL, 4XL, 5XL, 6XL. Similar sizing formats are for sale to men’s clothing, infants’ and kids’ clothing. Regardless of the sizing format a designer uses, the chart is always available to guide the client on how best to choose appropriate size which will fit her/him or the kid without first wearing the clothing to ascertain its fitness.

On-Line Shoppers Get access to Variety of Styles and Designs

One of the advantages of shopping for clothing on-line is that on-line shoppers have the "whole world as a shopping mall". A shopper can make selections from different stores and also from a variety of designs and styles. There are several new clothing designs and styles that may not be readily available in offline stores in someone’s immediate locality, but on-line shoppers have quick access to the products from the comfort of these homes. For instance from one on-line store, a shopper will get a range of men’s casual shirts, men’s fashion suits, or European modern style suits, Italian designed suits, denim suits, linen suits, men’s tuxedo, men’s business wear, men’s dress shoes and several other types of men’s clothing, including boys’ suits, and boy’s dress shirts.

On-line Shoppers Save Money and Time

The most interesting part of shopping on-line besides convenience is low prices for most clothing items bought on-line. Every on-line shopper enjoys the reduced price they pay for nearly every clothing item bought on-line as compared with prices of exactly the same clothing item bought from brick and mortar stores. The reason behind the huge price differences between clothing bought on-line and those bought from brick and mortar stores is that lots of small on-line retailers usually do not keep large inventory of the clothing they sell, nor pay store rents, nor mortgage. On-line retailers pass on the savings they make by not keeping large inventory and store rents with their on-line customers, as such making every clothing item a good bargain for their customers. Aside from the low prices paid for the clothing items, on-line shoppers save money on gas that would have been used to travel to offline stores. In addition they save time, rather than sitting on line they work with a fraction of the time to search for the items they want and make payment for them in no time. These items tend to be delivered at their door steps at no shipping and handling cost.

On-Line Shoppers Make Informed Decision before Buying

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Shopping for clothing on line is a great solution to guide against "spontaneous buying" or shopping addiction. Lots of people who shop in offline stores often buy "spontaneously". They gather clothing with out a second thought, like thinking about if they absolutely need the clothing they are taking off the shelves. This is why why many people make return visit to the stores so as to return the clothing items they had bought. Shopping on-line helps shoppers to steer against "shopping maniac", as a shopper in the comfort of his/her home has plenty of time to undergo every clothing item and decide if he/she wants the clothing item or not. Additionally it is a good check/incentive to learn the retailer’s return policy before completing any on-line transaction by doing so an on-line shopper makes the best decision to buy or not to buy the clothing item in question.